50 is the new 50.
Caddis is a fashion eyewear brand that that boldly celebrates the fact that getting older only means getting better. We have been working with them over the past year, helping to develop content and a media communications strategy. They have had great success advertising their product on social media platforms (FB/IG) by using a highly targeted customer acquisition approach developed through A/B content testing, and an influencer strategy and performance marketing. Their advertising model is an evolving one and something we could help Polygons develop moving forward.
